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Sonic and Sony Strengthen Partnership to Enable Connected Content Creation for Blu-ray Disc (8/5/2008)

Sonic Solutions® (NASDAQ: SNIC), the leader in digital media software, today announced it is collaborating with Sony to enhance the BD-Live creation features of the Scenarist® BD authoring platform. The new capabilities will help streamline the creation of highly interactive Blu-ray Disc titles that harness the full power of the BD-Live feature set to enable Web-connected content.

BD-Live adds an exciting new level of interactivity to the home entertainment experience. By allowing the dynamic inclusion of downloaded online content such as special features, new trailers and games, BD-Live enables content creators to maintain a direct relationship with viewers even after a title has shipped. By making BD-Live-enabled features more efficient to produce, the Sony and Sonic collaboration is expected to help increase the availability of connected-content, which in turn will help speed consumer adoption of next-generation titles and players.

“The BD-Live feature set is an exciting new capability for BD that combines the best of on-disc and online content to provide consumers with a dynamic and always-current entertainment experience,” said Rolf Hartley, senior vice president and general manager of Sonic’s Professional Products Group. “Sony’s extensive knowledge of the BD specification combined with Sonic’s experience in providing solutions for online interactive content via its InterActual® products will help significantly boost BD-Live title production.”

At the National Association of Broadcasters (NAB) Convention in Las Vegas, Nevada, Sonic is exhibiting Scenarist® 4.5, a new release of its industry-standard BD authoring suite.  Scenarist 4.5 includes enhancements that enable BD-Live title creation as well as a new security management utility called Scenarist Safeguard™.  Scenarist Safeguard is the only fully integrated tool that enables all aspects of BD-Live security and secure content management in a single application that fits any production environment. 

www.sonic.com  

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